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Contributing to the community is a key tenet of the Email on
Acid culture. Since our founding, we’ve always looked for ways to give back to
the email development and email marketing community and our efforts in this
area have flourished in the form of education through blog posts, white papers,
guides and webinars. We also enjoy collaborating with others in the field in
ways that will advance all of our collective efforts.

We believe it’s important to contribute to our local and
global community in ways that extend beyond email development and email
marketing, too. Over the summer, we spent time sorting donated medical supplies
at a local Project C.U.R.E. warehouse. This locally-based but globally-focused
nonprofit organization, provides high-quality medical supplies to
resource-limited communities around the world. Since it was created, the
organization has reached individuals in 130 different countries.

 

In our time at the warehouse, we became intimately familiar
with a wide variety of medical equipment. From scalpels to heart catheters to
pulse oximeters, we sorted it all, and came away with a deep appreciation for both
the organizations that donate items to Project C.U.R.E. and the hospitals,
community health centers and clinics around the world that provide medical
services to those in need.

 

Then this week, we headed out to a nearby Toys R Us store to
purchase toys for the Denver-area Toys for Tots campaign. Created by the U.S.
Marine Corps Reserve, Toys for Tots is a national nonprofit that collects new,
unwrapped toys each year to distribute as Christmas gifts to children in the
local community.

 

It was the first time in years that many from the Email on
Acid crew had ventured into a Toys R Us, but that didn’t hinder our
toy-purchasing abilities. From magic kits and board games to teddy bears and Lego
sets, the purchases we amassed were as varied as our personalities. Each
individual had $75 to spend, and—if we do say so ourselves—we spent it well!

 

We’re hoping the joy we felt as we took a few
minutes to walk down memory lane (turns out Pokémon cards, Barbie dolls and
Play-Doh turn us all into kids again) is transferred to the recipients of those
gifts and that the piles of toys provide a happy, fun-filled holiday for lots
of kiddos in the Denver-area.