Apple

Put Your Best Emails Forward – Start Testing on New Clients and Devices

People on your email list are updating their phones, software, and mobile operating systems all the time. The only way to be 100% confident your messages render and function as expected is to test before you send. That also means it’s extremely important to preview email campaigns on the newest and most popular clients and … Continue reading “Put Your Best Emails Forward – Start Testing on New Clients and Devices”

New Mobile Email Previews: Start Testing with the Latest from Android and iOS

We all know how important the mobile experience is in email marketing. You don’t need us to show you another statistic. All you need to do is look at your own analytics to see how often your campaigns are being opened on mobile devices. Not only do you have to worry about mobile responsiveness, but … Continue reading “New Mobile Email Previews: Start Testing with the Latest from Android and iOS”

Find Out if Your Subscribers Use Apple Mail Privacy Protection

As consumers, we all want stronger security and more privacy around our personal data and online activity. As email marketers, however, we also want to be able to do our jobs effectively and efficiently. So last year, when Apple announced new Mail Privacy Protection features that prevent marketers from accurately tracking email open rates (and … Continue reading “Find Out if Your Subscribers Use Apple Mail Privacy Protection”

How to Use Augmented Reality Features in Email

Are you excited to incorporate augmented reality (AR) features into your email marketing campaigns? AR allows you to link an email image to a 3D object and, using the camera on your phone, place it in real life. This technology lets you move the object around, walk around it, and resize all in “real life.” … Continue reading “How to Use Augmented Reality Features in Email”