Things that will land your email in the spam folder

What Will Land Your Email in the Spam Folder?

Spam. It’s one of the most dreaded words in the email marketing industry. Although we talk a lot about email testing, it’s also important to run spam tests to check your email’s deliverability potential. In other words: Will the email make it into subscribers’ inboxes, or will it land in the spam folder? Here are some tips for making sure your email can pass spam tests.



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