Email Checklist White Paper

Pre-Deployment Email Checklist


The final sweep for a send-able email

The cherry on top of any email QA workflow is final sign-off from the email marketers and developers who created it.

This checklist is the last gatekeeper to ensure every email has been thoroughly reviewed and optimized before getting uploaded for deployment. Even if your Email on Acid subscription doesn’t include a certain check covered in this checklist, you can still do it manually. Just be as thorough as possible, since there’s no platform catching those mistakes—and, of course, run a final test to ensure that your email works and functions properly.

And yes, even our own in-house team uses this same checklist before every email we send out as well. It’s that important.

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