The Google Font API and HTML Email


Google, in conjunction with Typekit, just released a new Font API that allows designers to easily import non-standard OS fonts into their web pages. The API uses the CSS @font-face rule but relies on their CDN to provide the data bandwidth, which is probably much faster than the bandwidth allocated to your server. After hearing about this we wanted to investigate and find out the email client support for such an API.

Email Client Support

Before we ran our test we knew a couple of clients would not display the API fonts. Understandably Gmail would not load the @font-face rule because it doesn’t support embedded or linked styles. With the little support that MS Word provides for HTML standards we had a good feeling that Outlook 2007 and Outlook 2010 would not display the Font API. We also knew that the IPhone would not display the custom fonts because Google’s Font API does not support SVG – Scalable Vector Graphics. With that said the Font API will also not be displayed on the iPad, iPod, or Andriod devices.

We found it very interesting, however, that there is little or no support for the CSS @font-face rule in most email clients. Only 1 client out of 17 supported Google’s Font API. This comes as a surprise to us because most email clients use browser based rendering engines to display HTML email. Due to Apple Mail’s HTML/CSS support track record we figured that it would surely support font embedding. Here is the list of clients we tested and their support for @font-face:

Desktop ClientsResult
Apple MailNo
Entourage 2008No
Entourage 2004No
Outlook 2010No
Outlook 2007No
Outlook 2003No
Outlook ExpressNo
Live MailNo
Windows MailNo
Thunderbird 2No
Thunderbird 3Y
Web-based ClientsResult
Yahoo (New)No
Yahoo (Classic)No
Mobile ClientsResult


Our Conclusion: Use at your Own Risk

Although Google’s Font API is a great resource and can make your job easier when designing web sites we highly recommend against using this API in HTML emails. Based on our test results there is almost no support and the one client that does support it has a very small share of the email client market. However, if you do decide to use this API we strongly suggest using a CSS font stack with the referencing API font.

Author: Email on Acid

The Email on Acid blog is on a mission to share email best practices, industry news, and solutions to most annoying email client bugs. Plus, we like to have a little fun along the way. Learn how to join the party and contribute to our blog.

7 thoughts on “The Google Font API and HTML Email”

  1. Great article. I have had to work on many HTML emails and found this guild to be very helpful. I put together a list of CSS styles that are safe to use when coding html emails.

  2. great info about this. I wish that it was supported so that i can use more fonts on email newsletters but i guess i’ll have to use the basic ones

  3. if you use script to include google fonts it works with gmail, but not in yahoo or other linux server based email clients like roundcube

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