WCAG

How to Choose the Right Colors for Effective Email Marketing

Android green. McDonald’s golden arches on red. Facebook blue. Colors are a core component of brand recognition. What are yours? You probably stick to a brand color palette to keep your messages consistent. And, if it’s a special email – like a holiday send – maybe you’ll switch it up from the norm. Although it … Continue reading “How to Choose the Right Colors for Effective Email Marketing”

Domino’s Takes ADA Lawsuit Over Website Accessibility to the Supreme Court

By now, you know that accessible communications are just as beneficial for brands as customers who need them. However, the necessity of such communications has been called into question with Domino’s ADA lawsuit. Allow us to explain. A Brief History Lesson The world wide web was invented in 1989 by Sir Tim Berners-Lee, a British … Continue reading “Domino’s Takes ADA Lawsuit Over Website Accessibility to the Supreme Court”

Looking at Email Accessibility Regulations by Industry

In 2019, our world seems hyper-connected with communication tools and the internet always at our fingertips. But for many people with disabilities, staying connected isn’t always easy, and some activities, like reading emails or browsing the web, can require extra time or added technology. According to the U.S. Census Bureau, in 2017 there were more … Continue reading “Looking at Email Accessibility Regulations by Industry”