video email marketing

Thought Leadership Marketing Strategy: Nurturing Leads with Email

Trends come and go, as do worldviews and widely held thoughts and opinions. But who sets those trends and thoughts? The Illuminati? Not quite. Thought leaders are subject matter experts who often shape the thoughts of an entire industry or marketing niche. Thought leaders and the content that they create, are included in, or that … Continue reading “Thought Leadership Marketing Strategy: Nurturing Leads with Email”

Tips for Integrating Video into Your Email Marketing Efforts

Integrating video in your email marketing efforts is your next step to better marketing results because you can give a voice and a face to your brand. Over 60% of people said that they preferred video over text when viewing the exact same content, so what are you waiting for? Give the people what they want! Check out this list of 11 creative ways to use video in your email marketing campaigns.