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25 of the Best Marketing Newsletters for Email Geeks

While you probably spend plenty of time writing, designing, coding, and analyzing the performance of your own newsletters, there’s something to be said about carefully curating a personal inbox experience. So, what marketing newsletters are you reading? If you need some suggestions, we’ve got them. This list includes marketing newsletters that are written for email … Continue reading “25 of the Best Marketing Newsletters for Email Geeks”

Paid Newsletters: Should You Monetize Your Emails?

Email marketing helps generate revenue. No doubt about it. But what if email could be a revenue stream and not just a sales and marketing channel? Paid newsletters have been a growing trend in the past few years. For the most part, however, it’s a strategy that journalists, influential bloggers, and other content creators use … Continue reading “Paid Newsletters: Should You Monetize Your Emails?”

Enduring Insights from Seth Godin’s Permission Marketing

Things change fast in the digital world. You probably wouldn’t expect a book about online marketing written more than two decades ago to maintain its relevance. Seth Godin’s groundbreaking 1999 book, Permission Marketing, is a clear exception.  In 1999, I was a senior in high school and still trying to convince my dad we needed dial-up internet. Little did I know that Seth … Continue reading “Enduring Insights from Seth Godin’s Permission Marketing”