Spell check

8 Grammar and Style Mistakes That Affect Email Conversion Rates

Let’s eat Grandma! That, right there, is why punctuation matters. While that exact sentence is unlikely to pop up in your email content, don’t you wonder what other simple mistakes detract from your message? Effective and highly converting email copy is more than just figuring out what story to tell. It’s also about how you … Continue reading “8 Grammar and Style Mistakes That Affect Email Conversion Rates”

The Top 10 Reasons Why You Lose Email Subscribers

The “drip campaign” is a common email marketing strategy. But for many companies, every time you look at your email lists, it feels like a drip from a leaky bucket. You’re losing email subscribers every day and can’t figure out how to plug the hole. You want to grow your list. Your lead generation efforts … Continue reading “The Top 10 Reasons Why You Lose Email Subscribers”

Save Time and Your Reputation with Our New Email Spell Check

Email marketers everywhere have horror stories from that time they sent an email with an embarrassing spelling mistake in the copy. Or that time a curse word accidentally slipped into the preheader text (“ask” is only one letter away, after all). Sure, spelling mistakes may not make-or-break an email campaign, but they can affect your … Continue reading “Save Time and Your Reputation with Our New Email Spell Check”