smart speakers

Alexa and Email: How to Develop Email for Amazon’s Virtual Assistant

Earlier this month Amazon released an update to Alexa that allows the service to access and read your emails. With that, we just got one step closer to email evolving and giving marketers the ability to provide auditory calls-to-action (ACTAs) in their email campaigns. With this initial update, you will only be able to access email … Continue reading “Alexa and Email: How to Develop Email for Amazon’s Virtual Assistant”