Mobile Optimization
Responsive Email Design Challenges? Try Mobile-First Email Coding
What’s your biggest email design and development challenge? When we asked thousands of senders to choose their top three challenges, the task of creating responsive email campaigns was the first thing on the list. A mobile-first email design approach could make things a whole lot easier. For some email developers, this is a bit of … Continue reading “Responsive Email Design Challenges? Try Mobile-First Email Coding”
Pro Tips on Formatting Emails for Mobile Devices
Responsive design is one of the most powerful tools available to email designers today. But it’s also one of the most confusing. Are you having trouble getting your responsive email to, well, respond? Don’t worry. It happens to lots of email designers. In this article, we’ll look at some pro tips for using media queries … Continue reading “Pro Tips on Formatting Emails for Mobile Devices”
Getting Started with MJML – How to Code Responsive Emails with Limited Coding Knowledge
No matter who’s on your list or what industry you work in, the stats show a significant portion of your subscribers are opening emails on mobile devices. That should come as no surprise since mobile devices do just about everything for us. Still, we’ve all opened an email on our phones and been frustrated by … Continue reading “Getting Started with MJML – How to Code Responsive Emails with Limited Coding Knowledge”
12 Reasons Why Marketers Should Test Every Email Campaign
When you don’t test every email you send, it’s a lot like not brushing your teeth every day. Something is going to end up stinking: your breath or your results. Stop testing or brushing for long enough, and you’re bound to have some serious problems. Email marketers have a lot riding on their shoulders because … Continue reading “12 Reasons Why Marketers Should Test Every Email Campaign”
Shipment Confirmation Emails: 3 Ways to Optimize Package Tracking
With the holidays just around the corner, marketers everywhere are scrambling to put the finishing touches on their campaigns. Sound familiar? But have you taken the time to think about what happens after your customers hit the checkout button? Just in time for the holiday season, we’ve got three easy and effective ways to optimize … Continue reading “Shipment Confirmation Emails: 3 Ways to Optimize Package Tracking”
Mobile Optimization: Retina Images in Email
Retina images are a simple form of mobile optimization that can be
implemented in any email campaign. Want to know what a ‘retina display’
really is, and how to code these beautiful images into your own
campaigns?
You’ve come to the right place.
