HTML Code

Six Code Generators to Help You Build HTML Emails Faster

Not everyone is blessed with the skill of coding. The typical digital marketer may have limited knowledge of HTML and CSS, not mention the differences between web and email development. So, what happens to non-developers when you need to touch the code in an HTML email and looking at it makes your eyes cross? Code generators … Continue reading “Six Code Generators to Help You Build HTML Emails Faster”

How to Code Mailto Links in Your HTML Emails

Do your readers know exactly who in your organization to contact and how to reach them when they have specific questions? Do you? With mailto links, your subscribers can click the link and ask the perfect person their questions. Contacting specific departments is easy! You can adjust your mailto links to direct messages to specific … Continue reading “How to Code Mailto Links in Your HTML Emails”

Notes from the Dev: Using Emmet for Faster HTML Email Coding

How many keystrokes do you think you make when you code up a new email? Probably a lot. What if you could cut all that typing down drastically and develop campaigns faster than ever? That’s exactly what the Emmet toolkit can do for you. And in this episode of Notes from the Dev: Video Edition, … Continue reading “Notes from the Dev: Using Emmet for Faster HTML Email Coding”

HTML Email Doctype: What, Why, and Which One You Should Use

You may have copied and pasted it into email templates a thousand times, but how much do you know about the HTML doctype in your emails? It actually plays a very important part in helping email clients interpret your code. If you’re just trying to figure out what an HTML doctype is and which one … Continue reading “HTML Email Doctype: What, Why, and Which One You Should Use”

Why You Should Always Validate Your Emails’ HTML

This post was updated on June 19, 2019. It was originally published in November, 2011. Coding errors in web pages is one thing, but errors in HTML emails is an entirely different animal to tackle. Why do email HTML errors hold so much more weight? Because an HTML or CSS error could at minimum result … Continue reading “Why You Should Always Validate Your Emails’ HTML”