Emailology

5 Reasons Why the Mobile Version of your Email Might Not be Displaying

Having trouble with your media queries? Check out our blog on troubleshooting these problems.

7 Tips on Designing and Developing Emails for the iPhone

The iPhone is more popular today than ever. Make sure your customers get flawless emails on their iOS devices.

Fitting More Above the Fold

We recently came across this clever email from One King’s Lane. The email looks great with images downloaded, but that wasn’t what caught our eye. Email clients will show a variety of things when they encounter an image that doesn’t have specified height or width. Read on to find out exactly what they’ll display!

Vector Markup Language and Backgrounds

Backgrounds might seem like they should be a simple effect to achieve in HTML email, but that’s not always the case. Outlook 2007, 2010 and even 2013 will give users who rely on the body’s background-image property a lot of trouble. Because of these problems many have turned to Vector Markup Language (VML), part of the Office Open XML standards.

Read more about it in this blog.

Firing Blanks with Outlook.com

We recently came across a problem in Outlook.com where emails were being rendered as a blank white page. Examining the ‘View email source’ showed us that the code had indeed been recieved. So why was the email blank?

Viewport Metatag Rendered Unusable

In our responsive design testing, we’ve been trying a number of different techniques to control how our emails are displayed. One tempting piece of internet technology was the viewport meta tag.

Turns out this tag causes a BLANK, white screen in the BlackBerry.  Check out our test results on all devices…

Screen Resolution and Responsive Design

Responsive design allows you to tailor your content to different screen sizes, but what size screens are out there? Check out our latest blog to find out what screen sizes you can expect to encounter.

Getting Started with Email Analytics

EOA Email Analytics is a powerful tool that can help you learn more about your subscribers. This guide will show you how to get up and running with EOA Email Analytics.

In order to generate your stats, you need to include our code snippet in your email. When your email is viewed by your subscribers, this tracking code will load an image from our servers. This enables us to discern what email client the recipient was using, and how they interacted with your email.

Using Empty Table Cells in HTML Emails

Designers often use empty cells in tables to create ‘pixel perfect’ emails, but this method might not be as reliable as you had thought. We performed a number of tests to investigate empty table cells. Check out this blog post to review some of our research and to learn best practices.

Word Wrapping and Tables in iOS6

If you’ve done much work with iOS6 emails and tables you’ve probably noticed some peculiar behavior. Sometimes it looks as though the iPhone is wrapping your text strangely, or putting in line-breaks where they don’t belong. Come check out our latest article to find out how to put a stop to this behavior!

Spam Filter Series: Beating the Barracuda

Is something fishy happening to your emails on the way to the inbox? This is the third entry in our series on SPAM filters: how they work, how to avoid them, and what we can learn from their output. The ‘Barracuda Spam and Virus Firewall’ is a plug-in appliance that gives admins a suite of tools used to manage incoming mail. Learn how to read its headers and make sure your email passes the test.

Outlook.com Margin-alizes CSS Properties

It’s always a challenge to create emails that will look good in every client, and it may have just gotten a little bit harder. Hotmail and Outlook.com no longer support the margin attribute. Read more about it here!

 

Diagnosing your Deliverability Problems

Sometimes it can seem like quite a challenge to figure out why your email isn’t getting delivered. A few spam blockers will kick out reasons (like Postini and SpamAssassin), but many others won’t give you any information at all. So how can you figure out what problem is plaguing your latest email campaign? It’s not as difficult as you might think. The tools we offer at Email on Acid can make it easy to determine the problem.

SPAM Filter Series: Avoiding the Assassin

This is the second entry in our series on SPAM filters: how they work, how to avoid them, and what we can learn from their output. SpamAssassin is an open source, content-matching SPAM filter released under the Apache License 2.0. It uses a number of different filtering techniques, including DNS-based spam detection, Bayesian filtering, external programs, blacklists and online databases. Luckily for us, it produces a header which we can use to determine how it categorized and scored your email.