Email Campaigns

Our Favorite Emails from November 2018

When we started pulling together our favorite emails from November, we realized an interesting trend: Most of our favorites were not related to Black Friday or Cyber Monday. I think, like many email marketers and consumers, we were a bit tired of all the holiday hullaballoo. As this study from Omnisend points out, Black Friday … Continue reading “Our Favorite Emails from November 2018”

5 Ways to Engage Your Email Subscribers from the Start

As email marketers, we understand that our messages are not always the apple of a subscriber’s eye. There’s a lot of competition out there. A lot. In fact, Radicati estimates that by the end of 2019, more than 246 billion emails will be sent every day – roughly 129 million business emails and 117 billion … Continue reading “5 Ways to Engage Your Email Subscribers from the Start”

Beyond a Name in the Subject Line: What Is Email Personalization?

By Paul Kirby Senior Email Marketing Manager, Email on Acid What if your email subscribers enjoyed getting your emails? Not just tolerated them as the way to get an occasional deal (or worse, gave you their email address in exchange for gated content and never got around to unsubscribing)? What if they actually looked forward … Continue reading “Beyond a Name in the Subject Line: What Is Email Personalization?”

5 Preheader Text Ideas to Increase Your Email Effectiveness

With 93 billion marketing emails being sent each day, the
battle for attention in the inbox is real. Use compelling copy in your preheader text to entice opens and email engagement.

The Best Black Friday and Cyber Monday Email Campaigns

In the spirit of giving back, we scoured the internet and our inboxes to find the most compelling email campaigns for Black Friday and Cyber Monday.

Take a look below to get your creative juices flowing this season.

8 Hottest Emails of the Summer

As email geeks here at Email on Acid, we look forward to the refreshing and engaging designs of summer email campaigns year-round. Enjoy that AC (I know I am) and take a look at 8 of our favorite emails of this summer.