email industry

Email Camp 2023 is Coming: Want to be a Speaker?

If you were the kind of kid who loved summer camp, you waited all year to go back and relive the experience of meeting new people, learning new things, and discovering a world away from home. That’s kind of how I feel waiting for the return of Email Camp. It’s still months away, but we’re … Continue reading “Email Camp 2023 is Coming: Want to be a Speaker?”

Who Really Invented Email? Three Origin Stories of the Inbox

Alexander Graham Bell gets credit for inventing the telephone. Thomas Edison invented the electric light bulb. Or at least – those are the stories we hear and believe. But who is the inventor of email? In many ways, email communication is just as important to our daily lives as the telegraph and telephone were once … Continue reading “Who Really Invented Email? Three Origin Stories of the Inbox”

Women of Email Celebrates Five Years

The Email on Acid team wants to send a “Happy Anniversary“ shoutout to Women of Email! Today marks five years since the professional network launched. Women of Email’s mission is to promote success and leadership among women working in email marketing. The association strives to create positive change and spark professional growth as women build … Continue reading “Women of Email Celebrates Five Years”

Dark Mode Emails: October Transforms into Darktober

We’re turning down the lights and going dark throughout October here at Email on Acid. It’s all part of what we’re calling “Darktober” — our comprehensive look into how an important digital design trend is impacting email marketing. Dark mode for email doesn’t have to be a mystery. During #Darktober, we’ll be strapping on our … Continue reading “Dark Mode Emails: October Transforms into Darktober”

It’s Our Time to Give Back

These are unprecedented times, something we have not seen in our generation. COVID-19 is impacting everyone from our loved ones and businesses, to the first responders who are bravely helping to fight this pandemic.   Our thoughts are with those that have been impacted by this outbreak, especially those that are sick. We wish them a speedy recovery.  As the situation continues to affect the world around us, I wanted to provide an update on how Email … Continue reading “It’s Our Time to Give Back”

Email in 2019: Experts Share Predictions for the Next Year in Email

Another year in email has come and gone. We had some battles with GIFs and white lines in Outlook, learned more about how Siri and Alexa read email, spread the word about email accessibility, and picked up some neat techniques for adding animations and augmented reality to email campaigns. But what’s next? We’re excited to … Continue reading “Email in 2019: Experts Share Predictions for the Next Year in Email”