Anyone else have ‘email authentication protocols’ listed as a turn-on in their Tinder profile? No? Cool, neither do we. Email authentication protocols run deep, but for this blog’s purpose, we’ll be focusing on three biggies: DKIM, SPF and DMARC. While each differs from the next, their overall purpose is to protect users’ inboxes from spam … Continue reading “DMARC, DKIM and SPF: A Breakdown of Email Authentication Protocols in Layman’s Terms”
DMARC, also known as Domain-based Message Authentication, Reporting and Conformance, is a form of email authentication that builds on existing authentication protocols. These authentication protocols play an important role in protecting users from spammy or malicious email content. We’ve previously covered other email authentication protocols including DomainKeys Identified Mail (DKIM) and Sender Policy Framework (SPF). … Continue reading “What Is DMARC?”
Do you have questions about what DKIM is and how it works? Get the inside scoop on your sender’s digital signature and what it means for your campaign’s deliverability.