Accessibility

A Letter from our CEO: Why I Applaud Litmus for Launching an Email Accessibility Tool

Email accessibility has always been near and dear to my heart. It’s such an important topic given the positive impact it can make in someone’s life. It’s imperative for every subscriber to have the ability to consume every message received, no matter who it came from. Therefore, organizations need to implement an accessibility standard in … Continue reading “A Letter from our CEO: Why I Applaud Litmus for Launching an Email Accessibility Tool”

Siri and Email: How Digital Assistants Can Play a Role in Email Marketing

Learn how Siri reads back email and how you can optimize your email campaigns for Siri. 

Mastering Styled Alt Text in Email

Though it might seem like an afterthought to add alt text to images, it
can make a huge difference for the success of your campaigns.  

Alt text
is easy to style in many clients, and can help get your message across
whether or not image blocking is on.