Groupon’s Response to Gmail’s Promotional Tab
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Have you been stressing about Gmail’s new Promotional Tab? You’re not alone! Check out Groupon’s clean approach to getting their emails into the “Primary Tab.”
Author: Alex Ilhan
Hailing all the way from England, Alex brings his email development expertise along with an endless stream of cups of tea and British cynicism. Follow him on Twitter: @omgitsonlyalex.
2 thoughts on “Groupon’s Response to Gmail’s Promotional Tab”
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Interesting, seems a few brands are doing this. What would happen if I opened this on my Gmail address in the iPhone/Android native mail app though?
Nothing, on iOS there’s only one Gmail inbox.