Groupon’s Response to Gmail’s Promotional Tab
Have you been stressing about Gmail’s new Promotional Tab? You’re not alone! Check out Groupon’s clean approach to getting their emails into the “Primary Tab.”
Author: Alex Ilhan
Hailing all the way from England, Alex brings his email development expertise along with an endless stream of cups of tea and British cynicism. Follow him on Twitter: @omgitsonlyalex.
2 thoughts on “Groupon’s Response to Gmail’s Promotional Tab”
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Interesting, seems a few brands are doing this. What would happen if I opened this on my Gmail address in the iPhone/Android native mail app though?
Nothing, on iOS there’s only one Gmail inbox.