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Thursday - May 30, 2013
by Geoff Phillips

Microsoft's new Office 365 service is intended to replace their desktop product suite. As part of a subscription, they'll offer all of your old favorites (PowerPoint, Word, Excel) in their most up-to-date versions, accessible from anywhere. Sounds great, doesn't it? Hold on to that thought for a moment, email designers. Read about Office 365’s version of Outlook, or the Outlook Web App (OWA), and how it will affect your email design.

Monday - May 27, 2013
by Michelle Klann

Many of our readers ask us how to make their 1, 2, and 3 column layouts "responsive." To address this need, we found inspiration from the web, and developed a "how to tutorial." We later learned that a layout that we had used to draw inspiration was being sold on Theme Forest for profit.

Tuesday - May 7, 2013
by Geoff Phillips

Check out how we used Mozify to improve the images-off appearance of Speedo's latest email.

Tuesday - April 30, 2013
by Geoff Phillips

We recently came across this clever email from One King's Lane. The email looks great with images downloaded, but that wasn't what caught our eye. Email clients will show a variety of things when they encounter an image that doesn't have specified height or width. Read on to find out exactly what they'll display!

Monday - April 22, 2013
by Geoff Phillips

Check out the latest updates to our platform with our April release, including:

  • Link Validation
  • Resubmit Screenshots
  • Drip Campaigns
  • Session Expiration Notification
  • Bug Fixes
Friday - April 12, 2013
by Geoff Phillips

Backgrounds might seem like they should be a simple effect to achieve in HTML email, but that's not always the case. Outlook 2007, 2010 and even 2013 will give users who rely on the body's background-image property a lot of trouble. Because of these problems many have turned to Vector Markup Language (VML), part of the Office Open XML standards.

Read more about it in this blog.

Tuesday - April 2, 2013
by Geoff Phillips

We recently came across a problem in Outlook.com where emails were being rendered as a blank white page. Examining the "View email source" showed us that the code had indeed been recieved. So why was the email blank?

Wednesday - March 27, 2013
by Geoff Phillips

In our responsive design testing, we've been trying a number of different techniques to control how our emails are displayed. One tempting piece of internet technology was this little line of code:

<meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0," />

Turns out this tag causes a BLANK, white screen in the BlackBerry.  Check out our test results on all devices...

Monday - March 25, 2013
by Michelle Klann

Ever since 2011, when we started testing media queries for mobile devices, I have found it difficult to remember how the min-width and max-width conditional statements operate. Even to this day, I have to slow down, and repeat in my head what they actually mean because frankly, I find their naming convention to be very unintuitive.

In this article, I'll attempt to break it down in a way that makes it simpler to understand.

Friday - March 22, 2013
by Michelle Klann

With mobile on the rise and so many of our users inquiring about best practices for developing responsive emails, we figured it's a great time to offer up a series of free email templates to get you up and running as fast as possible.  Check out our first free mobile template...

Thursday - March 21, 2013
by Geoff Phillips

It would be nice if all devices responded to media queries in exactly the same way, but they don't. As discussed in our previous blog, screen resolution doesn't determine how media queries respond on many devices.

Well we've put each of our in house devices to the media query test, here's what we found...

Monday - March 18, 2013
by Geoff Phillips

Responsive design allows you to tailor your content to different screen sizes, but what size screens are out there? Check out our latest blog to find out what screen sizes you can expect to encounter.

Friday - March 15, 2013
by Geoff Phillips

It's no matter of luck that American Eagle came out with this colorful promotion just in time for St. Patrick's Day. We loved the clever use of holiday colors: white text that really pops over a green background.

Thursday - March 7, 2013
by Geoff Phillips

When Microsoft told us "we will soon upgrade every Hotmail user to Outlook.com," we had no idea how soon that would be. As of today, all of our accounts have been migrated and we can no longer offer screen shots for Hotmail.

Tuesday - February 26, 2013
by Geoff Phillips

We've heard some concern lately that Mozify bloats file size too much, and that mosaics might even be blocked by ISP's in the future. We've also heard that our technology isn't really new, or that it won't make a difference in click-throughs. Please allow us to lay those concerns to rest.

Friday - February 22, 2013
by Geoff Phillips

We loved Anthropologie's use of imagery and detail in this quick email. Check it out and takes notes for your own campaign!

Wednesday - February 20, 2013
by Geoff Phillips

We've heard some concern about the file size of emails when using Mozify. Like any tool, Mozify can be used many different ways. We’re going to show you three different approaches to Mozifying one email.

Friday - February 8, 2013
by Geoff Phillips

Old Navy took advantage of the F reading pattern by creating an email layout that makes sure their call to action and pertinent sale information fall within the “F.” Learn how to use this technique today.

Friday - February 1, 2013
by Geoff Phillips

EOA Email Analytics is a powerful tool that can help you learn more about your subscribers. This guide will show you how to get up and running with EOA Email Analytics.

In order to generate your stats, you need to include our code snippet in your email. When your email is viewed by your subscribers, this tracking code will load an image from our servers. This enables us to discern what email client the recipient was using, and how they interacted with your email.

Tuesday - January 29, 2013
by Geoff Phillips

Designers often use empty cells in tables to create “pixel perfect” emails, but this method might not be as reliable as you had thought. We performed a number of tests to investigate empty table cells. Check out this blog post to review some of our research and to learn best practices.

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