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Tuesday - April 2, 2013
by Geoff Phillips

We recently came across a problem in Outlook.com where emails were being rendered as a blank white page. Examining the "View email source" showed us that the code had indeed been recieved. So why was the email blank?

Wednesday - March 27, 2013
by Geoff Phillips

In our responsive design testing, we've been trying a number of different techniques to control how our emails are displayed. One tempting piece of internet technology was this little line of code:

<meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0," />

Turns out this tag causes a BLANK, white screen in the BlackBerry.  Check out our test results on all devices...

Monday - March 25, 2013
by Michelle Klann

Ever since 2011, when we started testing media queries for mobile devices, I have found it difficult to remember how the min-width and max-width conditional statements operate. Even to this day, I have to slow down, and repeat in my head what they actually mean because frankly, I find their naming convention to be very unintuitive.

In this article, I'll attempt to break it down in a way that makes it simpler to understand.

Friday - March 22, 2013
by Michelle Klann

With mobile on the rise and so many of our users inquiring about best practices for developing responsive emails, we figured it's a great time to offer up a series of free email templates to get you up and running as fast as possible.  Check out our first free mobile template...

Thursday - March 21, 2013
by Geoff Phillips

It would be nice if all devices responded to media queries in exactly the same way, but they don't. As discussed in our previous blog, screen resolution doesn't determine how media queries respond on many devices.

Well we've put each of our in house devices to the media query test, here's what we found...

Monday - March 18, 2013
by Geoff Phillips

Responsive design allows you to tailor your content to different screen sizes, but what size screens are out there? Check out our latest blog to find out what screen sizes you can expect to encounter.

Friday - March 15, 2013
by Geoff Phillips

It's no matter of luck that American Eagle came out with this colorful promotion just in time for St. Patrick's Day. We loved the clever use of holiday colors: white text that really pops over a green background.

Thursday - March 7, 2013
by Geoff Phillips

When Microsoft told us "we will soon upgrade every Hotmail user to Outlook.com," we had no idea how soon that would be. As of today, all of our accounts have been migrated and we can no longer offer screen shots for Hotmail.

Tuesday - February 26, 2013
by Geoff Phillips

We've heard some concern lately that Mozify bloats file size too much, and that mosaics might even be blocked by ISP's in the future. We've also heard that our technology isn't really new, or that it won't make a difference in click-throughs. Please allow us to lay those concerns to rest.

Friday - February 22, 2013
by Geoff Phillips

We loved Anthropologie's use of imagery and detail in this quick email. Check it out and takes notes for your own campaign!

Wednesday - February 20, 2013
by Geoff Phillips

We've heard some concern about the file size of emails when using Mozify. Like any tool, Mozify can be used many different ways. We’re going to show you three different approaches to Mozifying one email.

Friday - February 8, 2013
by Geoff Phillips

Old Navy took advantage of the F reading pattern by creating an email layout that makes sure their call to action and pertinent sale information fall within the “F.” Learn how to use this technique today.

Friday - February 1, 2013
by Geoff Phillips

EOA Email Analytics is a powerful tool that can help you learn more about your subscribers. This guide will show you how to get up and running with EOA Email Analytics.

In order to generate your stats, you need to include our code snippet in your email. When your email is viewed by your subscribers, this tracking code will load an image from our servers. This enables us to discern what email client the recipient was using, and how they interacted with your email.

Tuesday - January 29, 2013
by Geoff Phillips

Designers often use empty cells in tables to create “pixel perfect” emails, but this method might not be as reliable as you had thought. We performed a number of tests to investigate empty table cells. Check out this blog post to review some of our research and to learn best practices.

Friday - January 25, 2013
by Geoff Phillips

If you've done much work with iOS6 emails and tables you've probably noticed some peculiar behavior. Sometimes it looks as though the iPhone is wrapping your text strangely, or putting in line-breaks where they don't belong. Come check out our latest article to find out how to put a stop to this behavior!

Wednesday - January 23, 2013
by Geoff Phillips

Is something fishy happening to your emails on the way to the inbox? This is the third entry in our series on SPAM filters: how they work, how to avoid them, and what we can learn from their output. The "Barracuda Spam and Virus Firewall" is a plug-in appliance that gives admins a suite of tools used to manage incoming mail. Learn how to read its headers and make sure your email passes the test.

Tuesday - January 22, 2013
by Geoff Phillips

If you're a member you've probably already noticed the new user interface for the member's area of the site. We've also added Analytics to our suite of subscriber features as well as a new status page.

Monday - January 21, 2013
by Geoff Phillips

It's always a challenge to create emails that will look good in every client, and it may have just gotten a little bit harder. Hotmail and Outlook.com no longer support the margin attribute. Read more about it here!

 

Thursday - January 3, 2013
by Geoff Phillips

Sometimes it can seem like quite a challenge to figure out why your email isn't getting delivered. A few SPAM blockers will kick out reasons (like Postini and SpamAssassin), but many others won't give you any information at all. So how can you figure out what problem is plaguing your latest email campaign? It's not as difficult as you might think. The tools we offer at Email on Acid can make it easy to determine the problem.

Tuesday - December 18, 2012
by Geoff Phillips

We loved this simple holiday email from Disney. It had just enough pictures to remind viewers of exactly who they'd be shopping for, and a powerful incentive offer. All that and a shining star!

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